Custom Merch + Influencer Kits

Swag people
actually
want to keep

We design branded merch and influencer kits that get unboxed on camera, posted on stories, and never thrown in a junk drawer. Strategy to shipping, we handle it all.

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Skinny Dipped / Ghost Energy / H&R Block / Honey Pot / Walmart Beauty / Clinique / Jordan / Progressive / Midol / Nike / Hibbett / Gatorade / Foot Locker / Skinny Dipped / Ghost Energy / H&R Block / Honey Pot / Walmart Beauty / Clinique / Jordan / Progressive / Midol / Nike / Hibbett / Gatorade / Foot Locker /
What We Do

Not your average
promo products

We build merch programs that are designed for the feed, the unboxing, and the real world. Every piece is curated, branded, and shipped by us.

Most Popular

Influencer & Creator Kits

Camera-ready boxes that align with your brand, your product, and the campaign moment. Social-first design, personalized inserts, and we handle kitting, shipping, and tracking.

  • Social-first packaging and styling
  • Personalized messaging and campaign tie-ins
  • Optional QR codes, AR filters, microsites
  • Global shipping and fulfillment

Event & Trade Show Swag

Smart, memorable event merch that drives booth traffic. Eco-friendly, useful, and shareable -- with fulfillment and on-site shipping.

Custom Merch Stores

A fully branded online shop -- white-labeled for your brand with inventory management, fulfillment, and payment processing built in.

Corporate & Employee Swag

Curated collections your team will actually wear. New hire kits, milestone gifts, premium packaging -- no cheap throwaway promo.

VIP & Executive Gifting

Elevated gifting that goes beyond fruit baskets. Modern, premium unboxing experiences with personalized messaging and fulfillment to home, office, or anywhere.

  • High-end packaging and unboxing design
  • Surprise & delight loyalty programs
  • Campaign tracking via QR, form, or landing page
The Work

Brands we've
made unforgettable

Skinny Dipped branded coconuts at Miami marina
Influencer with Skinny Dipped coconut at waterfront Guests with Skinny Dipped hand fans at event
Event Merch Miami Music Week

Skinny Dipped

Custom merchandise for a sunset event at The Standard Spa -- branded coconuts, hand fans, and shareable swag for a curated guest list of influencers and tastemakers.

Influencer unboxing Ghost Energy Bubbalicious PR kit
Ghost Energy PR box Instagram story Ghost Energy birthday kit unboxing story
Launch Kit Product Launch

Ghost Energy

Vibrant PR kits sent to athletes and influencers to celebrate the return of Bubbalicious flavors. Nostalgic visuals, playful product reveals, and exclusive content that fueled organic buzz.

H&R Block BRB branded tote bag
H&R Block campus ambassador creator content collage Influencer holding H&R Block branded tote and tumbler
Ambassador Kit Campus Program

H&R Block

Custom influencer kits for a campus ambassador program -- creative development, branded merch, packaging, assembly, and nationwide fulfillment that drove authentic content creation.

Group in pink robes at Walmart Beauty girls night event
Walmart Beauty table setup with products and branded items Girls night event with pink decorations and beauty products
Experience Kit Campus Activation

Walmart Beauty

"Girls' night in" experience kits for college campuses -- curated merch and branded elements for intimate, influencer-style gatherings that drove social sharing.

Clinique on Campus ambassador kit with green box and hat
Clinique campus ambassador social media content collage Clinique on Campus kit alternate angle
Campus + Launch Multi-Program

Clinique

Turnkey ambassador kits and curated influencer packs for product launches -- kit development, product integration, packaging design, and multi-state fulfillment.

Midol Comfort Zone campus activation with branded drinks and merch Midol Comfort Zone event promotion on Instagram
Campus Merch Activation

Midol

Custom merch for a "Comfort Zone" campus activation -- giveaways, product sampling, and take-home pieces that reinforced brand messaging and gave students a fun connection to the brand.

Honey Pot campus ambassador kit with hat and personal care products
Honey Pot open kit box with branded items Honey Pot kit product close-up
Ambassador Kit Campus Program

Honey Pot

Campus ambassador kits shipped nationwide -- concept, branded merch production, packaging, and distribution delivering an on-brand experience that drove grassroots engagement and social sharing.

Progressive Dr. Rick travel kit open box with fanny pack, book, and travel items Progressive Dr. Rick travel kit closed blue box
PR Kit Campaign Launch

Progressive

Dr. Rick's "Un-Become Your Parents in Paris" travel kits -- a playful, on-brand PR package with curated travel essentials, custom packaging, and a built-in unboxing moment that drove social buzz.

Air Jordan pizza-themed shoe boxes on pizza stands
Influencers at Jordan Pizza Shop pop-up Air Jordan pizza-themed jacket detail
Experiential Pop-Up Activation

Jordan x Snipes

Pizza Shop pop-up activation with custom merch, themed shoe boxes, branded apparel, and an immersive experience that brought the sneaker drop to life for influencers and fans.

Women at Hibbett x Adidas event with cowboy hats and fans
Hibbett x Adidas carnival basketball game booth Hibbett x Adidas balloon pop carnival game
Event Merch Brand Activation

Hibbett x Adidas

Carnival-themed brand activation with custom cowboy hats, branded fans, carnival games, and photo-ready moments -- all designed for maximum event engagement and social sharing.

Drag to explore
How It Works

From brainstorm
to box

01
Step 01

Discovery & Strategy

We learn your audience, your brand, and your goals. Then we find the moments where merch can make the biggest impact -- whether that's an unboxing, a launch event, or a loyalty touchpoint.

02
Step 02

Curation & Design

We handpick products people will actually keep and share. Every item is selected with purpose, and we build the full experience from tissue paper to tech inserts.

03
Step 03

Production & Kitting

We source, finalize, assemble, and QA everything. No off-the-shelf filler. From the packaging to the inserts, every detail is optimized for camera-ready unboxing moments.

04
Step 04

Delivery & Delight

Domestic or global, 50 kits or 50,000 -- we handle sourcing, kitting, shipping, and tracking. You just enjoy the results (and the content your recipients create).

Beyond the Box

Make merch
measurable

We pair physical products with interactive digital experiences that drive engagement, collect data, and keep your audience connected long after the tissue paper's gone.

Gatorade sweepstakes landing page Marias Gamesa kit landing page Gatorade PR kit with branded items
QR

QR Codes & NFC

Scannable elements that drive to campaign pages, exclusive offers, or AR experiences. Track engagement by location and recipient.

AR

Augmented Reality

Try-on filters, branded overlays, and immersive experiences via QR. Built into the box theme for maximum shareability.

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Branded Microsites

Custom pages with campaign messaging, video embeds, quizzes, coupon unlocks, and data capture for newsletters and surveys.

CRM

Lead Capture & Data

Sync with Klaviyo, Salesforce, or your CRM. Retarget based on interaction, identify high-value recipients, and measure everything.

50k+
Kits shipped
100+
Brands served
Global
Fulfillment reach
0
Junk drawer items
Let's Go

Let's build
something worth
unboxing

Whether you need 50 VIP gifts or 50,000 branded giveaways -- we've got the team and the process to make it seamless.

Or email us at hello@southernmade.co